You can add templates to a Sequence to ensure your email campaigns are consistent - and to make creating those campaigns super efficient. Users on the Small Business plan and above can also share Mixmax templates with Workspace Group members for a huge productivity boost - and you’ll love having access to your teammates’ best emails, be it for sales, recruiting, or customer support. Note that when your recipient responds to a poll or survey or books a meeting with any calendar enhancement, it counts as a reply. If the click-through rate is lower than you want, consider adding a call-to-action button (type /cta). If the open rate is less than desirable, change the subject line or alter the template text. This allows you to A/B test and edit your templates to find the outcomes you desire. You can see the number of times you've sent each template as well as the open, click-through, download, and reply rates of the template. With the Small Business plan and above, you have access to detailed analytics for each template. With template variables, your emails almost write themselves - while still allowing for customization when you need it. You can also use a template for a single sentence, a signature, or anything in between - any time you find yourself typing the same thing over and over, you can create a template. The fastest way to insert a template is to use the keyboard shortcut: type followed by the name of the template. You can use a template for entire emails to significantly streamline your workflow. Use Templates for a Whole Email or Just a Sentence

Use Salesforce fields as variables in your templates.Use Templates for a Whole Email or Just a Sentence.

Mixmax variables in emails